To facilitate this process, we designed a store-based kiosk that helps shoppers find recipes based on an ingredient or a particular product on sale. For example, when broccoli is on sale, there is a recipe specific to broccoli that is made available on that particular day. Once a recipe is selected, each ingredient is located on a printable map of the store. The system offers the total experience of selecting, purchasing, cooking and eating from the store. |
As a result, we designed “Today’s Menu for You”.Using the kiosk, customers could select a price range, how healthy of a meal they wanted, the amount of food, and the system would recommend related menu items. |
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Customer uses the kiosk to find a meal based on the sale item of the day. |
Broccoli appears on the monitor as the sale item of the day.
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The system suggests a recipe that includes broccoli. |
The system also recommends other products to the customer.
This provides an element of persuasion to encourage additional purchases.
The kiosk presents a win-win situation; the
customer is informed and feels taken care of and the store benefits from increased sales.
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The ingredients are plotted on a map of the store. |
Customer can print the map and recipe to complete their shopping. |
This service acts as an advisor for educating the customer on alternative healthy or
inexpensive dishes.
This service is targeted toward young men and women who are not cooking at home. |
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Select your preferences on price, how healthy your meal, and amount. |
The system suggests a menu based on the customer’s preferences.
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